Businesses’ priorities are shifting in 2021 as a result of the events of the past year. As employees have shifted – perhaps permanently – to remote work, the need for cloud-based communication and collaboration tools has far surpassed any previous interest in infrastructure upgrades and premise-based systems. What does this mean for MSPs looking to remain competitive in 2021? In order to address your customers’ current needs – and grow your business in the process – you need to … [Read more...]
The Business Landscape for MSPs in 2021: Capitalizing on the Need for UCaaS
The COVID-19 pandemic created a clear before-and-after line for MSPs. In the early part of 2020, some businesses were embracing a transition to unified communications as a service (UCaaS) – but many were only beginning to learn what UCaaS was. They were suddenly confronted with the value of cloud communications – even if MSPs had been telling them about it for years – when entire workforces made the shift to working from home. Once the pandemic hit, businesses weren’t just … [Read more...]
5 Misconceptions Your Competitors Want You to Believe About Selling UCaaS
As an MSP, the smartest strategy you can take in 2020 is to lead your sales conversations with voice. Even though unified communications as a service (UCaaS) is a gold mine this year (and we don’t see this slowing down any time soon), we’ve heard some hesitation from MSPs when it comes to adding UCaaS to their portfolios. This voice skepticism arises from a few false claims that are floating around among your competitors. Here are five untruths you’ve probably heard about selling UCaaS and the … [Read more...]
